An independent publication covering art, history, literature, visual storytelling, and the tools and decisions behind serious independent publishing.
Hugo Pipes is Hugo’s built-in asset processing pipeline. It handles Sass/SCSS compilation, CSS and JavaScript minification, fingerprinting for cache busting, and bundling — at build time, without external build tools like Webpack or Vite. For publishers running Hugo sites, …
Hugo shortcodes are reusable template fragments that can be embedded in Markdown content. They bridge the gap between Markdown’s intentional …
JAMstack is an architectural approach to building websites that has reshaped how publishers think about performance, security, and hosting. The term …
Migrating a WordPress site to Hugo is one of the most common transitions in publishing infrastructure. The reasons vary — performance, hosting cost, …
Email newsletters have become a primary publishing medium — not supplementary to a website but often the core product itself. The platform you build …
RSS was supposed to have died years ago. Google killed Google Reader in 2013 and the obituaries were written. Podcasting quietly kept RSS alive as its …
Sanity is a headless CMS built around a principle it calls “structured content” — the idea that content should be modeled as data first, with …
Listmonk is an open-source newsletter and mailing list manager — a self-hosted alternative to Mailchimp, ConvertKit, and similar services. It is …
Hugo is fast to build and fast to get started with, but a blank new site has some deliberate setup work before it is ready to publish. This …
Substack’s pitch is friction removal: sign up, start writing, collect subscribers, charge for access. No hosting to configure, no plugin to install, …