Three years into the argument about AI and content, publishers have sorted themselves into two strategies. One camp licenses. The other sues. A few run both at once, and those are the ones worth studying. News Corp is the clearest example. It licensed to OpenAI in a deal reported at up to 250 million dollars over five years, signed a further arrangement with Meta reported at up to fifty million a year for three years, and simultaneously sued Perplexity through Dow Jones and the New York Post, describing what it alleged as content kleptocracy.